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Marketing Colleges Under $20,000

Programs with net price under $20,000. See our methodology.

Marketing degree costs vary dramatically across the country, with net prices ranging from just $1,113 at Texas A&M University-Central Texas to $6,507 at the high end. Public universities dominate the most affordable options, though several Ohio University branch campuses show concerning graduation rates below 20 percent despite similar pricing around $5,000-$6,000 annually. The University of Florida stands out as an strong value, charging $6,351 while delivering graduates who earn $51,829 annually and maintaining a 91.5 percent graduation rate. Marketing programs benefit from America's $1.8 trillion retail economy, creating steady demand for professionals who understand consumer behavior and digital advertising. California State University-San Bernardino offers strong value at $5,918 with graduates earning $34,908, while students considering branch campuses should carefully evaluate completion rates alongside costs.
50
Programs
$1,113 – $8,931
Net Price Range
$35,466
Avg. Program Earnings
41.1%
Avg. Graduation Rate

50 Marketing Programs

Program rankings
# School Net Price In-State Tuition Graduation Rate Acceptance Rate
1 $1,113 $6,627 95.7%
2 $3,659 $7,064 46.9% 89.1%
3 $4,285 $5,986 37.9% 80.4%
4 $4,503 $6,178 20.0%
5 $4,694 $3,283 29.6%
6 $4,734 $7,358 30.3% 59.1%
7 $5,328 $6,178 19.3%
8 $5,458 $3,148 26.8%
9 $5,732 $8,054 56.2%
10 $5,918 $7,675 54.7% 91.1%
11 $5,971 $6,178 17.7%
12 $6,007 $7,001 25.6% 45.0%
13 $6,133 $6,178 13.7%
14 $6,351 $6,381 91.5% 23.4%
15 $6,352 $7,200 33.3% 74.2%
16 $6,392 $5,966 36.7%
17 $6,480 $6,980 54.8% 95.4%
18 $6,483 $6,178 12.1%
19 $6,500 $9,859 49.3% 87.7%
20 $6,507 $5,324 52.5% 51.6%
21 $6,747 $8,147 52.2% 78.1%
22 $7,131 $4,656 55.1% 95.6%
23 $7,168 $10,896 48.3% 86.0%
24 $7,349 $14,776 16.0% 45.1%
25 $7,455 $5,354 50.6% 54.0%
26 $7,559 $6,920 31.1%
27 $7,563 $5,612 28.6% 96.9%
28 $7,569 $6,920 36.4%
29 $7,599 $7,095 56.2% 91.2%
30 $7,607 $5,542 38.7% 45.7%
31 $7,668 $6,920 30.2%
32 $7,669 $21,290 61.3% 21.1%
33 $7,912 $7,868 34.9%
34 $8,001 $4,879 64.3% 81.3%
35 $8,036 $5,580 35.4% 33.3%
36 $8,130 $7,327 33.2% 88.9%
37 $8,142 $5,954 47.7% 76.8%
38 $8,155 $6,360 61.8% 48.0%
39 $8,245 $5,580 43.1% 52.8%
40 $8,264 $6,238 42.1% 99.8%
41 $8,327 $8,942 48.7% 96.9%
42 $8,463 $6,270 40.7%
43 $8,463 $8,419 44.0% 72.8%
44 $8,624 $7,499 26.5% 82.1%
45 $8,683 $5,498 25.2%
46 $8,783 $5,580 33.0% 33.8%
47 $8,787 $5,580 32.9% 44.7%
48 $8,837 $26,892 59.1% 75.4%
49 $8,896 $17,462 59.5% 97.9%
50 $8,931 $7,008 69.9% 40.0%

Frequently Asked Questions

What causes such wide variation in marketing program costs nationwide?

Net costs range from $1,113 to $6,507 primarily due to differences between in-state public tuition and institutional aid packages. Public universities like Texas A&M-Central Texas and Dalton State College offer the lowest costs through state subsidies. Private institutions and out-of-state rates typically increase costs significantly. Financial aid availability also creates substantial differences in what students actually pay.

How do graduation rates compare among affordable marketing programs?

Graduation rates vary from 13.7 percent at Ohio University-Lancaster to 91.5 percent at University of Florida. Several Ohio University branch campuses show concerning completion rates below 20 percent despite moderate costs around $5,000-$6,000. California State University-San Bernardino achieves a solid 54.7 percent rate at $5,918 net cost. Students should carefully weigh completion statistics when evaluating program value.

What earning potential exists for graduates from budget-friendly programs?

Early career earnings range from $28,598 to $51,829 among schools reporting data. University of Florida graduates earn the highest at $51,829 despite charging only $6,351 annually. California State University-San Bernardino graduates average $34,908 at a net cost of $5,918. CUNY York College shows lower earnings at $28,598 but costs just $4,734, creating different value propositions for students.

Does attending a branch campus affect marketing career prospects?

Branch campuses often provide local access and lower costs but may have limited resources and concerning graduation rates. Ohio University's branch locations show completion rates between 13.7 and 20 percent. These campuses typically serve regional markets and may lack the alumni networks and corporate connections of main campuses. Students should research specific career services and employer partnerships before enrolling.

Where do acceptance rates indicate program selectivity among affordable options?

Acceptance rates range from 23.35 percent at University of Florida to 95.71 percent at Texas A&M-Central Texas. Most affordable programs accept 70-95 percent of applicants, indicating accessible admission standards. University of Florida represents strong selectivity while maintaining affordability for in-state students. Higher acceptance rates at other schools suggest opportunities for students with varying academic backgrounds.

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Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.