10 General Sales, Merchandising and Related Marketing Operations Programs
| # | School | Net Price | Program Earnings | In-State Tuition | Graduation Rate | Acceptance Rate |
|---|---|---|---|---|---|---|
| 1 |
CUNY Bernard M Baruch College
New York, New York
|
$2,978 | $41,837 | $7,464 | 72.1% | 49.5% |
| 2 |
SUNY Old Westbury
Old Westbury, New York
|
$9,900 | $38,289 | $8,379 | 46.6% | 92.1% |
| 3 |
SUNY College at Plattsburgh
Plattsburgh, New York
|
$16,547 | $39,729 | $8,881 | 58.8% | 70.2% |
| 4 |
St. Thomas Aquinas College
Sparkill, New York
|
$21,344 | $42,435 | $37,720 | 62.6% | 88.6% |
| 5 |
Rochester Institute of Technology
Rochester, New York
|
$29,694 | $46,790 | $57,016 | 70.8% | 67.2% |
| 6 |
Long Island University
Brookville, New York
|
$23,901 | $33,993 | $41,642 | 55.4% | 92.7% |
| 7 |
Fordham University
Bronx, New York
|
$42,581 | $48,041 | $61,992 | 80.3% | 54.1% |
| 8 |
Manhattan College
Riverdale, New York
|
$26,881 | $50,850 | 66.0% | 82.3% | |
| 9 |
New York University
New York, New York
|
$35,035 | $60,438 | 88.5% | 12.5% | |
| 10 |
The College of Saint Rose
Albany, New York
|
$23,819 | $37,452 | 51.0% | 78.0% |
Frequently Asked Questions
What makes Baruch College such an strong value for sales programs?
Baruch charges just $2,978 net annually yet produces graduates earning $41,837, creating one of the best cost-to-earnings ratios in higher education. The college's Midtown Manhattan campus places students directly in the heart of New York's retail and marketing industries.
How much do graduates typically earn across different price points?
Earnings range from $33,993 to $48,041 regardless of whether students attend low-cost public schools or expensive private institutions. This narrow earnings band suggests that New York's job market rewards skills and networking over institutional reputation.
Is there a significant difference between public and private program outcomes?
SUNY schools charge $2,978 to $16,547 while private colleges cost $21,344 to $42,581, yet earnings differences remain modest. Public program graduates often achieve similar career outcomes at a fraction of the investment cost.
Where do acceptance rates create the best opportunities for admission?
SUNY Old Westbury accepts 92.10% of applicants at just $9,900 net cost, while St. Thomas Aquinas admits 88.61% at $21,344. These high acceptance rates provide accessible pathways into New York's competitive sales market.
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Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.