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University of Northern Iowa delivers strong value for Marketing students at just $14,609 net cost while producing graduates who earn $45,696 annually. This creates one of the strongest return-on-investment ratios among Iowa's 15 Marketing programs, where costs range from $14,609 to $30,042. Drake University commands the highest net price at $30,042 but justifies this with $50,439 graduate earnings, the state's peak for Marketing majors. Iowa's insurance sector, anchored by Principal Financial in Des Moines, creates steady demand for marketing professionals who understand financial services. The state's agricultural heritage also generates opportunities in agribusiness marketing, particularly with companies like John Deere requiring specialists to promote farm equipment and technology solutions globally.
15
Programs
$14,609 – $30,042
Net Price Range
$42,745
Avg. Program Earnings
60.2%
Avg. Graduation Rate

15 Marketing Programs

Program rankings
# School Net Price Program Earnings In-State Tuition Graduation Rate Acceptance Rate
1 $14,609 $45,696 $9,728 68.9% 95.0%
2 $18,165 $45,249 $10,497 75.5% 90.2%
3 $21,398 $46,589 $10,964 73.1% 86.0%
4 $22,231 $47,260 $46,212 65.7% 89.1%
5 $21,057 $43,240 $38,298 69.9% 89.8%
6 $18,321 $35,416 $40,190 47.3% 77.3%
7 $21,616 $41,007 $33,450 55.8% 98.4%
8 $23,172 $43,054 $19,000 41.5% 54.2%
9 $23,435 $42,682 $39,070 55.9% 75.3%
10 $22,750 $39,729 $35,598 62.8% 73.9%
11 $23,250 $39,369 $40,065 41.1% 85.1%
12 $30,042 $50,439 $49,944 77.3% 67.2%
13 $25,383 $35,954 $35,960 65.3% 87.7%
14 $21,590 $35,534 49.4%
15 $23,169 $38,190 52.8% 70.6%

Frequently Asked Questions

What makes University of Northern Iowa the top value for Marketing in Iowa?

UNI combines the lowest net cost at $14,609 with strong graduate earnings of $45,696, creating an outstanding 3.1-to-1 earnings-to-cost ratio. The university maintains a 68.90% graduation rate while accepting 94.95% of applicants, making quality education accessible. Students graduate with manageable debt of $16,661, well below the state average.

How do public universities compare to private colleges for Marketing value?

Iowa's three public universities offer net costs between $14,609 and $21,398, significantly lower than most private options. Public school graduates earn $45,249 to $46,589 annually, matching or exceeding many private college outcomes. Private colleges range from $18,321 to $30,042 in net costs, with only Drake University clearly justifying its premium through $50,439 graduate earnings.

Does Drake University justify its $30,042 cost for Marketing students?

Drake produces the highest-earning Marketing graduates in Iowa at $50,439 annually, offsetting its position as the most expensive option. The university maintains a strong 77.30% graduation rate and moderate debt levels of $19,000. Its Des Moines location provides direct access to insurance companies and corporate headquarters that actively recruit marketing talent.

Where do Marketing graduates find the best opportunities in Iowa?

Des Moines serves as Iowa's marketing center with major employers like Principal Financial, Wellmark, and Hy-Vee requiring marketing professionals. The city hosts several Fortune 500 companies that value marketing expertise in financial services and retail. Cedar Rapids and Davenport offer additional opportunities in manufacturing marketing, while agricultural marketing roles exist throughout the state's rural communities.

Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.