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Best Value Marketing Colleges in Utah

Ranked by best return on investment (earnings vs. cost). See our methodology.

Brigham Young University graduates earn $62,012 annually while paying just $14,487 net cost, creating Utah's strongest marketing program value proposition. The $26,073 gap between BYU's net price and Westminster University reflects how dramatically costs vary across Utah's 9 marketing programs. With Silicon Slopes attracting major tech companies and startups to the state, marketing graduates find growing demand for digital marketing expertise in Utah's expanding technology corridor.
9
Programs
$8,463 – $26,536
Net Price Range
$47,151
Avg. Program Earnings
55.6%
Avg. Graduation Rate

9 Marketing Programs

Program rankings
# School Net Price Program Earnings In-State Tuition Graduation Rate Acceptance Rate
1 $8,463 $47,520 $6,270 40.7%
2 $10,442 $51,065 $8,300 50.9%
3 $14,487 $62,012 $6,496 82.2% 66.7%
4 $10,722 $41,295 $6,391 43.0%
5 $12,869 $48,265 $9,228 57.3% 93.7%
6 $11,432 $41,565 $6,770 59.0% 83.9%
7 $13,172 $46,478 $9,315 63.9% 89.1%
8 $26,536 $39,009 $41,416 69.4% 69.8%
9 $15,265 $6,074 34.2%

Frequently Asked Questions

What explains the $48,073 difference between BYU and Westminster University costs?

BYU's church sponsorship keeps net costs at $14,487 compared to Westminster's $26,536. Both schools achieve strong graduation rates above 69%, but BYU delivers significantly higher graduate earnings at $62,012 versus Westminster's $39,009.

How do Utah's public university marketing programs compare on value?

Utah Valley University offers the lowest net cost at $8,463 with graduates earning $47,520 annually. Weber State provides similar affordability at $10,722 net cost, though graduates earn less at $41,295, while Utah State balances moderate costs of $12,869 with solid $48,265 earnings.

Does Western Governors University's online model affect marketing career outcomes?

WGU graduates earn $51,065 despite the school's competency-based online format, ranking third in earnings statewide. The $10,442 net cost and 50.9% graduation rate demonstrate that non-traditional delivery can produce strong marketing career results in Utah's job market.

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Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.