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The University of North Alabama delivers the most affordable Marketing education in the state at just $11,024 annually, while Alabama's top earner, The University of Alabama, produces graduates earning $47,801 after graduation. This $36,777 earnings gap reflects significant variation in program outcomes across Alabama's 16 Marketing programs. With aerospace giant Airbus and automotive manufacturer Hyundai driving Alabama's economy, Marketing graduates find opportunities in industrial B2B sales, digital marketing for manufacturing, and corporate communications. Public universities dominate the affordable options, with 12 of the 15 least expensive programs offered by state institutions. The price range spans from $11,024 to $32,977, making Alabama one of the more accessible states for Marketing education. Graduation rates vary considerably, from Alabama A&M's 28.7% to Auburn's 79.2%, suggesting that affordability alone doesn't guarantee student success.
16
Programs
$11,024 – $32,977
Net Price Range
$35,513
Avg. Program Earnings
53.2%
Avg. Graduation Rate

16 Marketing Programs

Program rankings
# School Net Price In-State Tuition Graduation Rate Acceptance Rate
1 $11,024 $11,990 54.0% 95.7%
2 $13,832 $10,990 38.0% 68.9%
3 $13,869 $9,792 46.8% 94.8%
4 $13,889 $11,248 30.2% 96.6%
5 $14,559 $10,024 28.7% 68.4%
6 $14,596 $9,436 35.7% 92.2%
7 $14,850 $12,426 51.1% 78.5%
8 $15,142 $9,676 52.6% 65.4%
9 $17,053 $13,710 49.4% 59.8%
10 $17,727 $8,832 62.4% 86.7%
11 $19,880 $11,770 61.9% 78.1%
12 $22,150 $11,900 73.7% 80.1%
13 $23,384 $21,838 49.9% 68.1%
14 $23,897 $12,536 79.2% 43.7%
15 $30,795 $38,144 79.9% 83.3%
16 $32,977 $23,440 57.1% 29.7%

Frequently Asked Questions

What makes University of North Alabama the cheapest Marketing program in Alabama?

University of North Alabama charges just $11,024 in net costs, nearly $2,800 less than the second-cheapest option at University of West Alabama. The school maintains a 95.68% acceptance rate, making it accessible to most students. Graduates earn $35,701 annually, which exceeds the median for affordable programs in the state by over $4,000.

How do graduation rates compare among Alabama's most affordable Marketing programs?

The cheapest five programs show dramatic variation in graduation rates, ranging from Alabama A&M's 28.7% to University of North Alabama's 54%. Troy University graduates 46.8% of students despite charging only $13,869 annually. Students should weigh these completion rates carefully, as lower graduation rates can increase the total cost of education significantly.

Is the earnings gap between affordable and expensive programs worth the extra cost?

The University of Alabama graduates earn $47,801 annually while charging $22,150, compared to University of North Alabama's $35,701 earnings at $11,024 cost. This represents an additional $12,100 in earnings for $11,126 more in annual tuition. The payback period suggests the investment pays off within the first year after graduation for most students.

Where do Marketing graduates find the best job opportunities in Alabama's economy?

Alabama's aerospace and automotive sectors create strong demand for B2B Marketing professionals, particularly around Huntsville's aerospace corridor and automotive plants in Montgomery and Tuscaloosa. Companies like Hyundai, Airbus, and NASA's Marshall Space Flight Center need Marketing talent for industrial sales, digital marketing, and corporate communications. The state's growing manufacturing base provides entry-level opportunities that often lead to higher-paying corporate roles.

Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.