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University of Florida delivers the state's most affordable marketing education at just $6,351 net cost while producing graduates who earn $51,829 annually, creating an strong return on investment. This stark contrast with private options like Saint Leo University at $18,467 net cost highlights the value proposition of Florida's public system. The state's tourism industry, which generates over $100 billion annually, creates abundant marketing opportunities from Disney World to cruise lines headquartered in Miami. Florida's lack of state income tax amplifies graduate earning power, making the $33,281 to $51,829 salary range more competitive than equivalent positions in other states. Public universities dominate the affordable tier, with eight of the ten cheapest programs offered by state institutions. The 23% acceptance rate at UF reflects high demand for quality marketing education at bargain prices.
33
Programs
$6,351 – $38,222
Net Price Range
$40,952
Avg. Program Earnings
57.9%
Avg. Graduation Rate

33 Marketing Programs

Program rankings
# School Net Price In-State Tuition Graduation Rate Acceptance Rate
1 $6,351 $6,381 91.5% 23.4%
2 $8,001 $4,879 64.3% 81.3%
3 $8,155 $6,360 61.8% 48.0%
4 $9,133 $6,565 73.9% 63.9%
5 $9,433 $10,405 70.4%
6 $10,043 $6,410 74.6% 43.9%
7 $10,319 $6,118 56.0% 74.4%
8 $10,353 $6,389 68.2% 70.5%
9 $10,650 $6,368 75.1% 41.0%
10 $10,997 $5,656 83.0% 25.0%
11 $18,467 $28,360 48.8% 80.1%
12 $18,675 $19,110 30.2% 69.9%
13 $19,113 $15,117 51.0%
14 $21,318 $55,220 62.8% 93.8%
15 $22,527 $18,920 50.6% 71.7%
16 $22,602 $15,580 22.4%
17 $22,978 $33,450 36.6% 59.6%
18 $23,655 $28,222 55.5% 44.2%
19 $24,275 $34,770 43.4% 65.2%
20 $25,374 $12,240 92.0%
21 $26,255 $46,180 57.0% 57.7%
22 $29,932 $32,150 26.0% 49.0%
23 $29,951 $26,610 55.9% 81.0%
24 $30,209 $31,732 43.3% 60.9%
25 $31,303 $37,080 64.3% 75.8%
26 $31,759 $26,417 49.6%
27 $32,751 $37,990 58.9% 94.7%
28 $33,011 $50,374 67.6% 65.1%
29 $34,439 $24,136 44.2% 96.5%
30 $35,300 $44,360 65.5% 64.4%
31 $35,634 $33,424 61.9% 26.4%
32 $36,803 $59,926 84.2% 18.9%
33 $38,222 $42,950 52.7% 80.1%

Frequently Asked Questions

What makes University of Florida's marketing program such a financial standout?

UF combines the lowest net cost at $6,351 with the highest graduate earnings at $51,829, creating an 8-to-1 return ratio. The 91.50% graduation rate ensures most students complete their degrees, while the 23.35% acceptance rate indicates selectivity that enhances program value. Low student debt averaging $15,250 means graduates start careers with minimal financial burden.

How do private marketing programs compare cost-wise to public options?

Private institutions like Saint Leo University cost $18,467 net annually compared to public averages around $9,000. However, Saint Leo graduates earn just $33,281, significantly below the public university range of $38,000 to $52,000. Stetson University charges $21,318 net cost but produces graduates earning only $37,748, demonstrating that higher costs don't guarantee better outcomes.

Does Florida's job market justify marketing degree costs?

Florida's tourism industry, aerospace sector, and growing tech presence create strong marketing demand. The state's lack of income tax means a $45,000 salary stretches further than in high-tax states. Major employers like Disney, Universal, and cruise lines headquartered in Miami provide entry-level to executive marketing opportunities across the state.

What graduation rates should students expect from affordable programs?

Public universities show graduation rates from 56% at Florida Gulf Coast to 91.50% at University of Florida. Florida State University achieves 83% graduation rates at $10,997 net cost, proving affordable doesn't mean unsuccessful. Most public programs maintain graduation rates above 60%, while some private options like Florida Memorial struggle at 30.20%.

Is the earnings gap between cheapest and most expensive programs significant?

The highest earners graduate from University of Florida at $51,829 despite paying the lowest costs. Florida State graduates earn $45,720 at moderate costs, while expensive private programs often produce lower earnings. This inverse relationship between cost and outcomes makes careful program selection important for maximizing career investment returns.

Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.