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Millikin University breaks the private school mold with net costs of just $8,837 for marketing majors, making it the cheapest option in Illinois despite a $26,892 sticker price. The gap between most and least affordable marketing programs spans nearly $10,000, with public universities like Western Illinois at $11,592 creating middle ground between ultra-affordable private outliers and pricier options. Marketing graduates from Illinois schools earn between $34,704 and $59,029, reflecting the state's varied economy where Chicago's finance sector drives higher salaries while smaller markets offer entry points. The University of Illinois Urbana-Champaign produces the highest-earning marketing graduates at $59,029, benefiting from proximity to Fortune 500 companies and Chicago's advertising agencies. Illinois MAP Grants help bridge affordability gaps, particularly important given that net costs vary dramatically even within the public system.
36
Programs
$8,837 – $35,196
Net Price Range
$43,529
Avg. Program Earnings
58.6%
Avg. Graduation Rate

36 Marketing Programs

Program rankings
# School Net Price In-State Tuition Graduation Rate Acceptance Rate
1 $8,837 $26,892 59.1% 75.4%
2 $11,197 $14,700 73.1% 71.4%
3 $11,592 $14,952 44.8% 75.0%
4 $12,093 $36,840 59.0% 84.1%
5 $12,313 $14,338 60.3% 78.7%
6 $12,437 $49,834 79.2% 61.2%
7 $12,909 $12,700 49.6% 70.7%
8 $13,550 $12,383 16.8% 62.7%
9 $14,093 $13,403 45.2% 68.0%
10 $15,113 $37,844 62.4% 89.5%
11 $15,201 $16,004 84.9% 44.8%
12 $16,177 $13,244 56.3% 91.5%
13 $16,284 $37,000 64.6% 58.4%
14 $16,381 $20,325 63.9% 70.7%
15 $16,774 $36,258 47.4% 93.0%
16 $17,324 $35,740 42.7% 61.7%
17 $17,945 $37,470 61.1% 77.2%
18 $18,191 $35,325 56.0% 68.0%
19 $18,370 $37,882 62.6% 74.1%
20 $18,470 $13,546 40.0%
21 $18,992 $28,220 58.3% 81.9%
22 $18,996 $16,021 66.3% 86.2%
23 $20,152 $20,280 41.0% 88.3%
24 $21,063 $41,628 65.2% 76.0%
25 $21,270 $30,598 51.4% 94.1%
26 $21,539 $37,940 60.3% 57.8%
27 $21,814 $26,758 52.4% 64.4%
28 $23,033 $44,394 71.1% 60.9%
29 $23,529 $34,290 51.0% 93.1%
30 $23,572 $39,680 72.1% 75.1%
31 $24,190 $34,070 59.5% 68.4%
32 $25,027 $30,910 53.3% 58.2%
33 $26,788 $32,520 48.5% 94.8%
34 $29,141 $44,460 70.0% 70.2%
35 $29,550 $55,704 82.5% 42.2%
36 $35,196 $51,716 76.9% 79.2%

Frequently Asked Questions

How does Millikin University achieve such low net costs for marketing students?

Millikin University offers substantial financial aid that reduces net costs to $8,837 despite a $26,892 published tuition rate. This represents a discount of over $18,000 per year through institutional grants and scholarships. The university maintains a 75.40% acceptance rate while delivering strong outcomes with 59.10% graduation rates and $50,439 median earnings for graduates.

What explains the wide earnings gap between Illinois marketing programs?

Marketing graduates from University of Illinois Urbana-Champaign earn $59,029 compared to $34,704 from Northeastern Illinois University, a $24,325 difference. The gap reflects geographic factors, with Chicago-area programs often leading to higher-paying corporate roles in finance and consulting. University of Illinois Urbana-Champaign's 84.90% graduation rate and selective 44.82% acceptance rate also contribute to stronger alumni networks and career placement.

Is attending public universities always cheaper for marketing majors in Illinois?

Public universities average around $12,000-14,000 in net costs, but private schools like Millikin University at $8,837 prove exceptions exist. Hebrew Theological College offers another private option at $11,197 net cost with impressive 73.10% graduation rates. However, most private options like Saint Xavier University cost significantly more despite similar career outcomes to public alternatives.

How do graduation rates vary among affordable marketing programs in Illinois?

Graduation rates range from 16.80% at Northeastern Illinois University to 84.90% at University of Illinois Urbana-Champaign among affordable options. Mid-tier schools like Western Illinois University achieve 44.80% graduation rates at $11,592 net cost. Higher graduation rates often correlate with better career outcomes, as University of Illinois Urbana-Champaign graduates earn $59,029 compared to lower-rate schools averaging $35,000-40,000.

Where do Illinois marketing graduates find the best return on investment?

University of Illinois Chicago offers strong value with $12,313 net costs, $42,086 earnings, and only $17,377 in student debt. Northern Illinois University provides similar affordability at $12,909 with $45,127 graduate earnings and $21,500 debt loads. These schools benefit from proximity to Chicago's job market while maintaining reasonable costs compared to private alternatives that often saddle students with higher debt.

Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.