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Harvard's marketing program costs just $16,816 after aid, making it one of Massachusetts' most affordable options despite its $59,076 sticker price. This surprising reality reflects across the state, where net prices range from $16,698 at Framingham State to $29,187 at Springfield College. Public universities like Bridgewater State and Salem State offer strong value with graduation rates above 54% and acceptance rates near 90%. Massachusetts marketing graduates enter a thriving job market centered around Boston's healthcare, biotech, and technology sectors, where companies like Biogen, General Electric, and countless startups need skilled marketers. Earnings vary significantly, from $36,674 at American International College to $50,439 at Simmons University. The state's concentration of colleges per capita creates intense competition for students, often resulting in generous financial aid packages that can make private schools surprisingly accessible.
27
Programs
$16,698 – $46,766
Net Price Range
$47,090
Avg. Program Earnings
63.9%
Avg. Graduation Rate

27 Marketing Programs

Program rankings
# School Net Price In-State Tuition Graduation Rate Acceptance Rate
1 $16,698 $11,630 49.5% 87.4%
2 $16,816 $59,076 97.3% 3.2%
3 $17,733 $28,610 35.3% 61.9%
4 $17,970 $11,389 54.6% 87.7%
5 $18,441 $11,978 55.0% 92.7%
6 $20,605 $15,208 49.0% 95.5%
7 $21,436 $42,061 64.7% 90.9%
8 $23,691 $17,357 83.2% 63.5%
9 $24,944 $26,000 53.2% 73.2%
10 $25,299 $42,970 42.3% 89.4%
11 $25,702 $35,013 28.4% 74.2%
12 $27,313 $45,538 71.2% 76.5%
13 $27,711 $55,160 77.1% 50.3%
14 $28,853 $49,414 74.6% 82.3%
15 $29,187 $43,707 67.6% 75.6%
16 $29,396 $43,064 40.4% 69.6%
17 $29,969 $54,500 80.8% 73.4%
18 $30,031 $45,380 59.8% 86.8%
19 $30,236 $44,960 43.2% 76.0%
20 $31,065 $40,375 63.6% 84.9%
21 $31,170 $46,430 63.9% 88.0%
22 $31,569 $46,686 65.8% 79.7%
23 $37,899 $51,786 72.1% 74.6%
24 $38,787 $58,150 88.2% 57.9%
25 $39,324 $39,212 75.4% 73.3%
26 $39,866 $67,680 91.0% 16.7%
27 $46,766 $55,392 79.3% 42.8%

Frequently Asked Questions

How does Harvard's marketing program cost compare to state schools?

Harvard's net price of $16,816 actually costs less than UMass Amherst at $23,691 after financial aid. While Harvard's sticker price reaches $59,076, their generous aid packages make it more affordable than many assume. The acceptance rate of 3.24% makes admission extremely competitive compared to state schools with 60-95% acceptance rates.

What salary can marketing graduates expect in Massachusetts?

Marketing graduates earn between $36,674 and $50,439 depending on their school. Simmons University leads with $50,439 average earnings, while American International College graduates start at $36,674. UMass Amherst graduates earn $47,260, showing strong returns for the $23,691 investment.

Is there a big cost difference between public and private marketing programs?

Net prices show surprising overlap between sectors. Framingham State costs $16,698 while private Eastern Nazarene costs just $17,733. However, some private schools like Assumption University reach $28,853. Public schools generally offer more predictable costs with in-state tuition under $18,000.

Does graduation rate correlate with program cost in Massachusetts?

Higher-priced programs often show better graduation rates, but exceptions exist. Harvard achieves 97.3% graduation while Fisher College manages only 28.4% despite similar net costs. UMass Amherst delivers 83.2% graduation rates at $23,691, showing strong value for money.

Where do Massachusetts marketing graduates find the best job opportunities?

Boston's concentration of biotech, healthcare, and tech companies creates abundant marketing roles. The state's high college density means fierce competition among employers for talent. Companies like Biogen, Moderna, and numerous startups around Cambridge and Boston actively recruit marketing graduates with competitive starting salaries.

Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.