50 Marketing Programs
| # | School | Net Price | In-State Tuition | Graduation Rate | Acceptance Rate |
|---|---|---|---|---|---|
| 1 |
Texas A&M University-Central Texas
Killeen, Texas
|
$1,113 | $6,627 | 95.7% | |
| 2 |
Texas Southmost College
Brownsville, Texas
|
$5,458 | $3,148 | 26.8% | |
| 3 |
The University of Texas Rio Grande Valley
Edinburg, Texas
|
$6,500 | $9,859 | 49.3% | 87.7% |
| 4 |
University of Houston-Victoria
Victoria, Texas
|
$8,624 | $7,499 | 26.5% | 82.1% |
| 5 |
The University of Texas Permian Basin
Odessa, Texas
|
$9,144 | $10,904 | 43.0% | 94.7% |
| 6 |
Texas A & M University-Kingsville
Kingsville, Texas
|
$10,204 | $9,892 | 45.6% | 96.6% |
| 7 |
The University of Texas at El Paso
El Paso, Texas
|
$10,726 | $9,744 | 45.9% | 99.9% |
| 8 |
Texas Woman's University
Denton, Texas
|
$10,948 | $8,648 | 44.2% | 93.6% |
| 9 |
University of Houston-Clear Lake
Houston, Texas
|
$11,056 | $7,746 | 50.9% | 69.4% |
| 10 |
The University of Texas at San Antonio
San Antonio, Texas
|
$11,234 | $8,991 | 51.2% | 86.9% |
| 11 |
Texas A & M University-Commerce
Commerce, Texas
|
$11,268 | $10,026 | 45.9% | 86.5% |
| 12 |
Lamar University
Beaumont, Texas
|
$11,429 | $8,690 | 37.2% | 83.7% |
| 13 |
Midwestern State University
Wichita Falls, Texas
|
$11,882 | $10,310 | 41.3% | 92.4% |
| 14 |
Abilene Christian University-Undergraduate Online
Addison, Texas
|
$12,714 | $14,520 | 99.2% | |
| 15 |
Angelo State University
San Angelo, Texas
|
$12,915 | $8,319 | 40.7% | 79.1% |
| 16 |
Texas A&M University-San Antonio
San Antonio, Texas
|
$13,220 | $9,548 | 29.4% | 96.1% |
| 17 |
University of Houston
Houston, Texas
|
$13,853 | $9,711 | 64.9% | 66.2% |
| 18 |
The University of Texas at Tyler
Tyler, Texas
|
$13,931 | $9,920 | 46.8% | 93.9% |
| 19 |
Prairie View A & M University
Prairie View, Texas
|
$14,041 | $11,299 | 43.2% | 76.1% |
| 20 |
University of North Texas
Denton, Texas
|
$14,352 | $11,164 | 59.6% | 79.1% |
| 21 |
University of Houston-Downtown
Houston, Texas
|
$14,623 | $7,708 | 33.8% | 88.4% |
| 22 |
Texas A & M University-Corpus Christi
Corpus Christi, Texas
|
$15,137 | $9,748 | 33.7% | 88.0% |
| 23 |
Stephen F Austin State University
Nacogdoches, Texas
|
$15,152 | $10,600 | 51.7% | 89.5% |
| 24 |
The University of Texas at Arlington
Arlington, Texas
|
$15,235 | $11,728 | 56.5% | 80.8% |
| 25 |
Sam Houston State University
Huntsville, Texas
|
$16,025 | $9,228 | 55.1% | 84.6% |
| 26 |
Texas State University
San Marcos, Texas
|
$16,438 | $11,450 | 56.2% | 87.7% |
| 27 |
The University of Texas at Dallas
Richardson, Texas
|
$17,435 | $14,564 | 70.8% | 84.7% |
| 28 |
Our Lady of the Lake University
San Antonio, Texas
|
$17,760 | $31,728 | 42.4% | |
| 29 |
University of St Thomas
Houston, Texas
|
$18,762 | $33,660 | 68.6% | 96.7% |
| 30 |
Texas Wesleyan University
Fort Worth, Texas
|
$19,398 | $37,934 | 32.4% | 60.9% |
| 31 |
Southwestern Assemblies of God University
Waxahachie, Texas
|
$19,655 | $18,610 | 35.5% | 85.7% |
| 32 |
The University of Texas at Austin
Austin, Texas
|
$19,678 | $11,678 | 87.6% | 31.4% |
| 33 |
Houston Christian University
Houston, Texas
|
$19,710 | $38,100 | 49.8% | 84.5% |
| 34 |
Texas Southern University
Houston, Texas
|
$19,734 | $9,173 | 19.9% | 96.8% |
| 35 |
McMurry University
Abilene, Texas
|
$19,988 | $31,372 | 38.6% | 56.5% |
| 36 |
Texas Tech University
Lubbock, Texas
|
$20,071 | $11,852 | 67.5% | 67.3% |
| 37 |
Tarleton State University
Stephenville, Texas
|
$20,261 | $7,878 | 51.2% | 87.1% |
| 38 |
Schreiner University
Kerrville, Texas
|
$20,410 | $37,396 | 43.7% | 85.2% |
| 39 |
University of the Incarnate Word
San Antonio, Texas
|
$20,498 | $35,660 | 51.8% | 94.2% |
| 40 |
Southwestern Adventist University
Keene, Texas
|
$20,581 | $24,588 | 41.1% | 53.6% |
| 41 |
West Texas A & M University
Canyon, Texas
|
$20,841 | $9,101 | 47.3% | 91.6% |
| 42 |
Texas A & M University-College Station
College Station, Texas
|
$20,924 | $13,099 | 83.8% | 62.7% |
| 43 |
Hardin-Simmons University
Abilene, Texas
|
$21,031 | $31,686 | 49.6% | 88.3% |
| 44 |
St. Mary's University
San Antonio, Texas
|
$21,352 | $36,242 | 58.8% | 86.2% |
| 45 |
Saint Edward's University
Austin, Texas
|
$23,636 | $51,384 | 64.2% | 85.1% |
| 46 |
Trinity University
San Antonio, Texas
|
$23,650 | $51,352 | 81.9% | 30.5% |
| 47 |
East Texas Baptist University
Marshall, Texas
|
$23,790 | $30,050 | 48.0% | 67.7% |
| 48 |
Howard Payne University
Brownwood, Texas
|
$25,255 | $33,322 | 31.1% | 62.3% |
| 49 |
LeTourneau University
Longview, Texas
|
$25,314 | $35,500 | 61.1% | 48.8% |
| 50 |
Lubbock Christian University
Lubbock, Texas
|
$25,910 | $27,298 | 48.7% | 81.6% |
Frequently Asked Questions
What makes Texas A&M-Central Texas so much cheaper than other marketing programs?
Texas A&M-Central Texas offers a net price of just $1,113 for marketing students, nearly $4,400 less than Texas Southmost College at $5,458. The school maintains a 95.71% acceptance rate, making it accessible to most applicants. This dramatic cost difference likely reflects the university's focus on serving military families and transfer students in the Killeen area.
How do marketing graduate earnings vary across Texas universities?
Marketing graduates see significant earnings differences depending on their school choice. UT Permian Basin graduates earn $42,123 annually, while UT Rio Grande Valley graduates start at $30,554. University of Houston-Clear Lake produces graduates earning $40,461 with relatively low debt of $11,875. The $11,569 earnings gap between highest and lowest demonstrates how location and industry connections affect career outcomes.
Is private education worth the extra cost for Texas marketing students?
Abilene Christian University's online program costs $12,714 net price but produces graduates earning $42,682, among the highest in the state. However, public options like UT Permian Basin offer similar earnings of $42,123 at $9,144 net cost. Students save over $3,500 annually while achieving comparable career outcomes at public institutions.
Where do Texas marketing graduates find the best debt-to-earnings ratios?
University of Houston-Clear Lake offers the strongest financial position with graduates earning $40,461 while carrying just $11,875 in debt. UT El Paso provides another solid option with $36,560 earnings and $15,000 debt. These schools contrast sharply with Texas A&M-Kingsville, where graduates earn $33,993 but carry $26,000 in debt, creating a less favorable financial outlook.
Does location within Texas significantly impact marketing career prospects?
Houston-area schools like University of Houston-Clear Lake produce graduates earning over $40,000, benefiting from the city's massive healthcare industry and medical center marketing opportunities. El Paso and San Antonio markets offer mid-range earnings around $36,000-$37,000. Rural locations like Kingsville and Commerce show lower graduate earnings of $33,993, reflecting smaller local job markets and fewer corporate headquarters.
More Marketing Rankings
Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.