6 Marketing Programs
| # | School | Net Price | In-State Tuition | Graduation Rate | Acceptance Rate |
|---|---|---|---|---|---|
| 1 |
Marshall University
Huntington, West Virginia
|
$8,327 | $8,942 | 48.7% | 96.9% |
| 2 |
American Public University System
Charles Town, West Virginia
|
$9,104 | $8,400 | 53.2% | |
| 3 |
West Virginia University
Morgantown, West Virginia
|
$12,997 | $9,648 | 61.2% | 88.4% |
| 4 |
Bethany College
Bethany, West Virginia
|
$15,306 | $34,816 | 46.3% | 64.9% |
| 5 |
West Virginia Wesleyan College
Buckhannon, West Virginia
|
$18,148 | $33,494 | 49.5% | 96.4% |
| 6 |
Davis & Elkins College
Elkins, West Virginia
|
$19,428 | $31,270 | 36.6% | 75.3% |
Frequently Asked Questions
What causes the large cost difference between public and private marketing programs?
Public universities like Marshall ($8,327) and WVU ($12,997) receive state funding that significantly reduces student costs. Private colleges range from $15,306 to $19,428 because they rely on tuition revenue and endowment income rather than taxpayer support.
How do earnings compare across West Virginia marketing programs?
WVU graduates earn the highest at $43,922, while Marshall graduates start at $30,926 despite the lower program cost. The $13,000 earnings gap suggests that program reputation and alumni networks can impact starting salaries in the marketing field.
Does graduation rate affect the value of cheaper programs?
Marshall's 48.70% graduation rate trails WVU's 61.20% rate, meaning students face higher dropout risk at the cheapest option. American Public University System achieves 53.20% graduation rates at just $9,104, offering better completion odds than Marshall at a similar price point.
More Marketing Rankings
Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.