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Marshall University stands out among West Virginia's marketing programs with its $8,327 net cost, significantly lower than private alternatives that reach $19,428. The 96.88% acceptance rate makes quality marketing education accessible to most applicants. West Virginia's growing healthcare and energy sectors create opportunities for marketing graduates to support regional business development, while the state's PROMISE Scholarship can further reduce costs for high-achieving students pursuing marketing degrees.
6
Programs
$8,327 – $19,428
Net Price Range
$37,174
Avg. Program Earnings
49.3%
Avg. Graduation Rate

6 Marketing Programs

Program rankings
# School Net Price In-State Tuition Graduation Rate Acceptance Rate
1 $8,327 $8,942 48.7% 96.9%
2 $9,104 $8,400 53.2%
3 $12,997 $9,648 61.2% 88.4%
4 $15,306 $34,816 46.3% 64.9%
5 $18,148 $33,494 49.5% 96.4%
6 $19,428 $31,270 36.6% 75.3%

Frequently Asked Questions

What causes the large cost difference between public and private marketing programs?

Public universities like Marshall ($8,327) and WVU ($12,997) receive state funding that significantly reduces student costs. Private colleges range from $15,306 to $19,428 because they rely on tuition revenue and endowment income rather than taxpayer support.

How do earnings compare across West Virginia marketing programs?

WVU graduates earn the highest at $43,922, while Marshall graduates start at $30,926 despite the lower program cost. The $13,000 earnings gap suggests that program reputation and alumni networks can impact starting salaries in the marketing field.

Does graduation rate affect the value of cheaper programs?

Marshall's 48.70% graduation rate trails WVU's 61.20% rate, meaning students face higher dropout risk at the cheapest option. American Public University System achieves 53.20% graduation rates at just $9,104, offering better completion odds than Marshall at a similar price point.

Net price reflects the average cost after grants and scholarships for first-time, full-time students. See our methodology for details.